A few weekends ago we wrote about finishing our very first TV ad. We’re happy to announce that they are now live and appearing on a range of channels including Sky One, ITV, Dave and GOLD.

TV advertising is notoriously tricky to get right, and expensive to get wrong, so we’re all very pleased that it appears (so far at least) to be working! People are responding and signing up, and hopefully talking about it with their friends.

Most TV ads are produced by big agencies on behalf of big companies with huge marketing budgets. Ours was produced in-house, written by myself, directed by our design guru Kat, animated by her friend and ex-colleague Tom McCarten and voiced by her very talented fiancee, Nick Chase. It was a steep learning curve but I really couldn’t imagine a better result so want to thank all of the above 🙂

For the next few weeks we’ve only booked daytime slots, mostly on “cable” channels, but if the response continues to go well, you should be seeing it a lot more. In the meantime, if you do spot it, please do let us know by posting in the comments below or on our Facebook page.